Privacy Policy

Effective date: April 17, 2021


If you are a consumer in Canada, this privacy policy ("Privacy Policy") explains how lululemon sunstone digital tech inc. and its subsidiaries and affiliates collects, uses, processes, discloses, and retains your personal data when you access or use our websites At Sunstone Digital Tech, we take your privacy seriously. Please read this Privacy Policy to learn how we treat your personal data. By using or accessing our Services in any manner, you acknowledge that you accept the practices and policies outlined below, and you hereby consent that we will collect, use and share your information as described in this Privacy Policy.


Remember that your use of Sunstone Digital Tech’s Services is at all times subject to our Terms of Use, which incorporates this Privacy Policy. Any terms we use in this Policy without defining them have the definitions given to them in the Terms of Use.

If you have a disability, you may access this Privacy Policy in an alternative format by contacting support@sunstonedigitaltech.com.


Privacy Policy Table of Contents

  • What this Privacy Policy Covers
  • Personal Data

    • Categories of Personal Data We Collect

    • Categories of Sources of Personal Data

    • Our Commercial or Business Purposes for Collecting Personal Data

  • How We Share Your Personal Data

  • Tracking Tools and Opt-Out

  • Data Security and Retention

  • Personal Data of Children

  • Canadian Resident Rights

  • Changes to this Privacy Policy

  • Contact Information


What this Privacy Policy Covers

This Privacy Policy covers how we treat Personal Data that we gather when you access or use our Services. “Personal Data” means any information that identifies or relates to a particular individual and also includes information referred to as “personally identifiable information” or “personal information” under applicable data privacy laws, rules or regulations. This Privacy Policy does not cover the practices of companies we don’t own or control or people we don’t manage.


Personal Data

Categories of Personal Data We Collect

  • Payment Information

    • Examples of Personal Data that we collect:

      • Payment card type

      • Last four digits of payment card

      • Billing contact

      • Billing email

    • Source:

      • You

    • Third Parties with Whom We Share Data for Business Purposes:

      • Service Providers (specifically our payment processing partners, currently: Google Pay; Stripe, Inc.; PayPal, Inc.; and Apple Pay).

  • Device/IP Information

    • Examples of Personal Data that we collect:

      • IP address

      • Device ID

      • Domain server

      • Type of device/operating system/browser used to access the Services

    • Source:

      • You

      • Third Parties

    • Third Parties with Whom We Share Data for Business Purposes:

      • Service Providers

      • Third-Party Business Partners You Access Through the Services

  • Web Analytics

    • Examples of Personal Data that we collect:

      • Web page interactions

      • Referring webpage/source through which you access the Services

      • Non-identifiable request IDs

      • Statistics associated with the interaction between device or browser and the Services

    • Source:

      • You

      • Third Parties

    • Third Parties with Whom We Share Data for Business Purposes:

      • Service Providers

      • Third-Party Business Partners You Access Through the Services

  • Geolocation Data

    • Source:

      • You

      • Third Parties

    • Third Parties with Whom We Share Data for Business Purposes:

      • Service Providers

      • Third-Party Business Partners You Access Through the Services

  • Other Identifying Information That You Voluntarily Choose to Provide

    • Examples of Personal Data that we collect:

      • Personal Data in emails or letters you send to us

    • Source:

      • You

    • Third Parties with Whom We Share Data for Business Purposes:

      • Service Providers

  • Consumer Contact Data

    • Examples of Personal Data that we collect:

      • First and last name

      • E-mail

      • Phone number

      • Billing address

    • Source:

      • You

    • Third Parties with Whom We Share Data for Business Purposes:

      • Service Providers

    • Examples of Personal Data that we collect:

      • E-mail

      • Phone number

      • Username

      • IP address

      • Device ID

    • Source:

      • You

      • Third Parties

    • Third Parties with Whom We Share Data for Business Purposes:

      • Service Providers

      • Parties You Authorize, Access or Authenticate


Categories of Sources of Personal Data

We collect Personal Data about you from the following categories of sources:

  • You

    • When you provide such information directly to us.

      • When you create an account or use our Services.

      • When you voluntarily provide information in free-form text boxes through the Services or through responses to surveys or questionnaires.

      • When you send us an email or otherwise contact us.

    • When you use the Services and such information is collected automatically.

      • Through Cookies (as defined and described further below).

      • If you download our mobile application or use a location-enabled browser, we may receive information about your location and mobile device, as applicable.

      • If you download and install certain applications and software we make available, we may receive and collect information transmitted from your computing device for the purpose of providing you the relevant Services, such as information regarding when you are logged on and available to receive updates or alert notices.

  • Third Parties

    • Vendors

      • We may use analytics providers to analyze how you interact and engage with the Services, or third parties may help us provide you with customer support.


Our Commercial or Business Purposes for Collecting Personal Data

  • Providing, Customizing and Improving the Services

    • Creating and managing your account or other user profiles.

    • Processing orders or other transactions; billing.

    • Providing you with the products, services or information you request.

    • Meeting or fulfilling the reason you provided the information to us.

    • Providing support and assistance for the Services.

    • Improving the Services, including testing, research, internal analytics and product development.

    • Personalizing the Services, website content and communications based on your preferences.

    • Doing fraud protection, security and debugging.

    • Carrying out other business purposes stated when collecting your Personal Data or as otherwise set forth in applicable data privacy laws.

  • Marketing the Services

    • Marketing and selling the Services.

  • Corresponding with You

    • Responding to correspondence that we receive from you, contacting you when necessary or requested, and sending you information about Sunstone Digital Tech or the Services.

    • Sending emails and other communications according to your preferences or that display content that we think will interest you.

  • Meeting Legal Requirements and Enforcing Legal Terms

    • Fulfilling our legal obligations under applicable law, regulation, court order or other legal process, such as preventing, detecting and investigating security incidents and potentially illegal or prohibited activities.

    • Protecting the rights, property or safety of you, Sunstone Digital Tech or another party.

    • Enforcing any agreements with you.

    • Responding to claims that any posting or other content violates third-party rights.

    • Resolving disputes.


We will not collect additional categories of Personal Data or use the Personal Data we collected for materially different, unrelated or incompatible purposes without providing you notice and obtaining your consent.


How We Share Your Personal Data

We disclose your Personal Data to the categories of service providers and other parties listed in this section. Depending on laws that may be applicable to you, some of these disclosures may constitute a “sale” of your Personal Data. For more information, please refer to the jurisdiction-specific sections below.

  • Service Providers.These parties help us provide the Services or perform business functions on our behalf. They include:

    • Hosting, technology and communication providers.

    • Security and fraud prevention consultants.

    • Analytics providers.

    • Support and customer service vendors.

    • Product fulfillment and delivery providers.

    • Companies that we partner with to offer joint promotional offers or opportunities.

  • Parties You Authorize, Access or Authenticate.

    • Social media management platform, Sprout Social, Inc.

    • Other users.

    • Customer service partner Zendesk, Inc.

    • Our payment processing partners, currently: Stripe, Inc. (subject to terms available here); and Apple Pay (subject to terms available here); and Google Pay (subject to terms available here) collect your voluntarily-provided payment card information necessary to process your payment. Please see Stripe’s terms of service and privacy policy for information on its use and storage of your Personal Data.

    • Social networks

      • If you provide your social network account credentials to us or otherwise sign in to the Services through a third-party site or service, you understand some content and/or information in those accounts may be transmitted into your account with us.


Legal Obligations

We may share any Personal Data that we collect with third parties in conjunction with any of the activities set forth under “Meeting Legal Requirements and Enforcing Legal Terms” in the “Our Commercial or Business Purposes for Collecting Personal Data” section above.


Business Transfers

All of your Personal Data that we collect may be transferred to a third party if we undergo a merger, acquisition, bankruptcy or other transaction in which that third party assumes control of our business (in whole or in part). Should one of these events occur, we will make reasonable efforts to notify you before your information becomes subject to different privacy and security policies and practices.


Data that is Not Personal Data

We may create aggregated, de-identified or anonymized data from the Personal Data we collect, including by removing information that makes the data personally identifiable to a particular user. We may use such aggregated, de-identified or anonymized data and share it with third parties for our lawful business purposes, including to analyze, build and improve the Services and promote our business, provided that we will not share such data in a manner that could identify you. 


Tracking Tools and Opt-Out


The Services use cookies and similar technologies such as pixel tags, web beacons, clear GIFs and JavaScript (collectively, “Cookies”) to enable our servers to recognize your web browser, tell us how and when you visit and use our Services, analyze trends, learn about our user base and operate and improve our Services. Cookies are small pieces of data– usually text files – placed on your computer, tablet, phone or similar device when you use that device to access our Services. We may also supplement the information we collect from you with information received from third parties, including third parties that have placed their own Cookies on your device(s). Please note that because of our use of Cookies, the Services do not support “Do Not Track” requests sent from a browser at this time.


We use the following types of Cookies:

  • Essential Cookies. Essential Cookies are required for providing you with features or services that you have requested. For example, certain Cookies enable you to log into secure areas of our Services. Disabling these Cookies may make certain features and services unavailable.

  • Functional Cookies. Functional Cookies are used to record your choices and settings regarding our Services, maintain your preferences over time and recognize you when you return to our Services. These Cookies help us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

  • Performance/Analytical Cookies. Performance/Analytical Cookies allow us to understand how visitors use our Services. They do this by collecting information about the number of visitors to the Services, what pages visitors view on our Services and how long visitors are viewing pages on the Services. Performance/Analytical Cookies also help us measure the performance of our advertising campaigns in order to help us improve our campaigns and the Services’ content for those who engage with our advertising. For example, Google Inc. (“Google”) uses cookies in connection with its Google Analytics services. Google’s ability to use and share information collected by Google Analytics about your visits to the Services is subject to the Google Analytics Terms of Use and the Google Privacy Policy. You have the option to opt-out of Google’s use of Cookies by visiting the Google advertising opt-out page here. We also use Facebook’s cookie pixel (the “Facebook Pixel”). This pixel collects information about the usage of our Services (for instance, products you have looked at) and transmit it to Facebook, Inc. 1601 S California Avenue, Palo Alto, CA 94304, USA (“Facebook”). The Facebook Pixel allows us to target you with individualized marketing information in the Facebook network (including Instagram). If you want to stop this tool from collecting data, you can opt-out here. Please learn more about the collection of data by Facebook here. Other advertising platforms we use from time to time are Pinterest and TikTok. We use similar cookie pixels to collect information about the usage of our Services and transmit to Pinterest, Inc. at 505 Brennan St, San Francisco, CA 94107; and TikTok, Inc. at 10010 Venice Blvd., Suite 301, Culver City, CA You can learn more about the collection of data by Pinterest here and you can find instructions on how to opt-out here. You can learn more about TikTok’s privacy policy here and find instructions on how to opt-out on the same page, under ‘Your Choices.’

You can decide whether or not to accept Cookies through your internet browser’s settings. Most browsers have an option for turning off the Cookie feature, which will prevent your browser from accepting new Cookies, as well as (depending on the sophistication of your browser software) allow you to decide on acceptance of each new Cookie in a variety of ways. You can also delete all Cookies that are already on your device. If you do this, however, you may have to manually adjust some preferences every time you visit our website and some of the Services and functionalities may not work.

To explore what Cookie settings are available to you, look in the “preferences” or “options” section of your browser’s menu. To find out more information about Cookies, including information about how to manage and delete Cookies, please visit http://www.allaboutcookies.org/ 


Marketing Emails

If you sign-up this includes email marketing communications such as newsletters, we collect your email address as well as other information on an optional basis to help us tailor our communications to you. You can unsubscribe at any time by clicking the “unsubscribe” link included at the bottom of each email. Alternatively, you can opt-out of receiving email marketing communications by contacting us at the contact information provided in the “Contact Information” section below. Please note that you may continue to receive transactional or account-related communications from us.


Data Security and Retention

We seek to protect your Personal Data from unauthorized access, use and disclosure using appropriate physical, technical, organizational and administrative security measures based on the type of Personal Data and how we are processing that data. You should also help protect your data by appropriately selecting and protecting your password and/or other sign-on mechanism; limiting access to your computer or device and browser; and signing off after you have finished accessing your account. Although we work to protect the security of your account and other data that we hold in our records, please be aware that no method of transmitting data over the internet or storing data is completely secure.

We retain Personal Data about you for as long as you have an open account with us or as otherwise necessary to provide you with our Services. In some cases we retain Personal Data for longer, if doing so is necessary to comply with our legal obligations, resolve disputes or collect fees owed, or is otherwise permitted or required by applicable law, rule or regulation. We may further retain information in an anonymous or aggregated form where that information would not identify you personally.


Personal Data of Children

As noted in the Terms of Use, we do not knowingly collect or solicit Personal Data about children under 16 years of age; if you are a child under the age of 16, please do not attempt to register for or otherwise use the Services or send us any Personal Data. If we learn we have collected Personal Data from a child under 16 years of age, we will delete that information as quickly as possible. If you believe that a child under 16 years of age may have provided Personal Data to us, please contact us at support@sunstonedigitaltech.com.


Canadian Resident Rights

Access to Information

Subject to applicable law, you have the right to access, update and correct inaccuracies in your Personal Data in our custody or control. You may request access, updating and corrections of inaccuracies in your Personal Data in our custody or control by emailing or writing to us at the contact information set out below. We may request certain Personal Data for the purpose of verifying the identity of the individual seeking access to his or her Personal Data records.

Transfer and Processing of Personal Data Outside of Canada

Sunstone Digital Tech may transfer, store and process your Personal Data in Canada and the United States. If you have any questions about how we or our service providers process Personal Data, please contact us at the contact points set out below.


Personal Data We Collect

The “Categories of Personal Data We Collect” section above details the Personal Data that we collect from you.

Personal Data Use and Processing Grounds

The “Our Commercial or Business Purposes for Collecting Personal Data” section above explains how we use your Personal Data.

We will only process your Personal Data if we have a lawful basis for doing so. Lawful bases for processing include consent, contractual necessity and our “legitimate interests” or the legitimate interest of others, as further described below.

  • Contractual Necessity:  We process the following categories of Personal Data as a matter of “contractual necessity”, meaning that we need to process the data to perform under our Terms of Use with you, which enables us to provide you with the Services. When we process data due to contractual necessity, failure to provide such Personal Data will result in your inability to use some or all portions of the Services that require such data. Examples include:

    • Geolocation Data

    • Web Analytics or other similar network activity information

    • Payment Data.

    • Social Network Data.

    • Consumer Contact Data.

    • Consumer Demographic Data.

    • Device Data.

    • Other Identifying Information that You Voluntarily Choose to Provide.

  • Legitimate Interest:  We process the following categories of Personal Data when we believe it furthers the legitimate interest of us or third parties. We may also de-identify or anonymize Personal Data to further our legitimate interests. Examples of these legitimate interests include:

    • Providing, customizing and improving the Services.

    • Marketing the Services.

    • Corresponding with you.

    • Meeting legal requirements and enforcing legal terms.

    • Completing corporate transactions.

  • Consent:  In some cases, we process Personal Data based on the consent you expressly grant to us at the time we collect such data. When we process Personal Data based on your consent, it will be expressly indicated to you at the point and time of collection.

  • Other Processing Grounds:  From time to time we may also need to process Personal Data to comply with a legal obligation, if it is necessary to protect the vital interests of you or other data subjects, or if it is necessary for a task carried out in the public interest.


Sharing Personal Data

The “How We Share Your Personal Data” section above details how we share your Personal Data with third parties.

Changes to this Privacy Policy

We’re constantly trying to improve our Services, so we may need to change this Privacy Policy from time to time, but we will alert you to any such changes by placing a notice on the Sunstone Digital Tech’s website, by sending you an email and/or by some other means. Please note that if you’ve opted not to receive legal notice emails from us (or you haven’t provided us with your email address), those legal notices will still govern your use of the Services, and you are still responsible for reading and understanding them. If you use the Services after any changes to the Privacy Policy have been posted, that means you agree to all of the changes. Use of information we collect is subject to the Privacy Policy in effect at the time such information is collected.


Contact Information:

If you have any questions or comments about this Privacy Policy, the ways in which we or our service providers collect and use your Personal Data or your choices and rights regarding such collection and use, please do not hesitate to contact us at:

Email: support@sunstonedigitaltech.com (to the attention of the CEO)


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